We take a human-first approach
We lead with empathy
We are skilled at uncovering deep emotional insights, even when talking about sensitive topics
We’re curious beings and bring our authentic selves to create rapport with whomever we speak to.
We know how important it is to put participants at ease
We recognize their experiences and allow them to express their feelings, while having deeper conversations than you may think possible.
We follow the insight, not the guide
We create Conversation Flows® because we believe in conversations — not interrogations — to engage in an open and honest discussion.
We are based in psychology
Our clinical psychologist helps bring to light emotional drivers that optimize our discussions
We use various methodologies and projective techniques to unlock unconscious biases so our clients can better understand their customers’ behaviors.
We bring diverse thinking and perspectives
We are not just researchers. All LBR Insight team members bring decades of experience from being in the trenches at advertising agencies, brand strategy firms and marketing departments, so we know the right actionable questions to ask in research.
TESTIMONIAL
It’s always a treat listening to LBR Insight interview people. They have such a nice way with respondents, and no matter what crazy things they say, LBR always stays calm and gets the information we’re looking for.
–– Director
We tailor our research to each partner’s needs
We are fast and flexible
If you know us, then you know that we can make it happen. We collaborate with you to get the right insights when you need them. We want to do right by our clients’ business needs.
Get in touch
Reach out so we can learn more about your research needs and how we can help.
